Marketing Channels

There are 23 million small business owners in the U.S. competing against major retailers every day. This makes technology a vital tool that can level...
By Jerry Rackley Marketers have loved online display advertising from the moment it appeared on the stage as a marketing channel. There are plenty of...
When presenting marketing presentations to potential clients, there is never only one solution. However, there are ways to make this process easier...
In terms of time and budget, small business owners are typically spread quite thin. There are barely enough hours to get everything accomplished, let...
Unfortunately, most company departments, particularly in marketing, do not function as well as they could. Inevitably, overlap occurs among teams,...
When you start a business, it is important to promote the company as much as possible. However, what are the best ways to do so? You can advertise in...
There are many social media metrics tools in the market. Very like each one promises they have the best combination of metrics for your company and...
There is a sea of social media metrics out there to consider at any given moment. The variety is as deep and as large as the internet itself and the...
Web advertisers understand that keywords are important. A keyword is a word or phrase that serves as a popular search term on the internet. If you...
Analytics are an important part of any online marketing campaign. The reason is because analytics keeps track of the data and traffic that your...

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