Want to Really Listen? Unlearn the Scientific Method

John Carter , Founder, TCGen Inc. For technology companies, the growth and success of individuals (and the company) can be inhibited by poor...
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Making Sense of Unstructured Data - MarketingTango

Unstructured data can be a tremendous source of marketing insight. Tumblr is starting to analyze the millions of images posted daily to "recognize"...
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A Millennial's Take on Workplace Loyalty

Millennials are entitled, self-absorbed, and lacking commitment, right? Think again. Read the source article at SAP Blogs
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Customer Engagement Virtual Summit #CESummit @demandmetric @DNNCorp @influitive @DnBUS @BrightInfoBuzz

Demand Metric is continuing its Virtual Summit Series with a day-long, online event focusing on Customer Engagement! This summit will focus on...
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How to Become the Customer's Key Resource #customerengagement #CESummit @salesforce @demandmetric

2014 is the year of the customer. Demand Metric has put a lot of stock into how we can prepare marketers to join the journey of Customer Engagement...
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Modern Marketing Center of Excellence Report #modernmarketingorganization #MMCoE

What is a Modern Marketing Center of Excellence (MMCoE)? Demand Metric defines the Modern Marketing Center of Excellence (MMCoE) as the processes,...
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Video Content Metrics Benchmark Report #videomarketing #videoanalytics @vidyard @demandmetric

After several weeks of collecting and analyzing survey results, Demand Metric is releasing the results of our Video Content Marketing Benchmarking...
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Demand Metric's Sales Experience Benchmark Report

What is the impact of a bad sales meeting? How does perception differ between the Sales and Marketing departments? For B2B sales organizations, 60%...
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Video Marketing Solution Study @demandmetric #videomarketinglandscape #technologyresearch

Demand Metric is deeply committed to providing the most up-to-date research possible. With that being said, we have recently updated our Video...
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World Class Marketing Maturity Model | Demand Metric

Our World Class Marketing Maturity Model was designed to help organizations by providing a road-map for improving their marketing capabilities. You...
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B2B Video Marketing: Where, How and Why

In a recent study conducted by Demand metric , one of top issues B2B video marketers faced was the demand for compelling quality content. This...
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