Strategy

Benchmarking your Core Competencies

All organizations claim to have "core competencies" but few actually benchmark their capabilities to track and measure improvements over time. Take...
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Making a Logical Bid or No-Bid Decision

The decision to bid on a contract has profound implications on reputation, profitability, and the allocation of scarce resources. In many cases,...
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Communicating Social Values Improves Brand

Fortune 500 companies have recognized significant benefits by successfully promoting civic virtues such as Sustainability, Community, Sponsorship,...
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Align Sales & Marketing with Lead Nurturing

Sales complains that the tradeshow, web, or other leads they get are junk. Marketing says that Sales doesn't call the quality leads they produce...
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Writing Business Strategy Plans

Prepare for the Planning Process Build a Strategic Planning Team - engage a cross-functional planning team to represent each department’s needs. Hold...
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Defining an Organizational Change Management Process

Organizational change provides the opportunity for organizations to build more focused, disciplined, and mature businesses. This opportunity comes...
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Net Promoter Score and the Ultimate Question

If you are wondering about the fate of your customers and the long term growth potential of your business, look no further…all you have to do is ask...
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