Want to Really Listen? Unlearn the Scientific Method

John Carter , Founder, TCGen Inc. For technology companies, the growth and success of individuals (and the company) can be inhibited by poor...
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Sales Forecasting Chart

Sales Forecasting Chart – Use this tool to create a chart for a 5 year actual and forecasted sales chart.
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Project Tracking System

Project Tracking System – Use this tool to track your projects in terms of Product, Channel, Item, Owner, Due Date, and Status. You can view...
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Market Segmentation Tool

Market Segmentation Tool - Use this tool to analyze market sizing, market segments and customer profiles.
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Key Account Analysis

Key Account Analysis – Use this tool to assess key accounts, forecast future sales, determine strengths & weaknesses, key success factors, and...
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Employee Holiday Calendar 2010

Employee Holiday Calendar 2010 – Use the Employee Holiday Calendar to keep track of employee vacation days, personal days and sick days.
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Competitive Analysis & Positioning Map

Competitive Analysis & Positioning Map – Use this tool to document key buying criteria for each of your market segments, analyze & rate your...
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Brand Strategy Scorecard Tool

Brand Strategy Scorecard Tool – Use this Brand Scorecard to document your branding objectives, initiatives, measures, and targets for the next 12-18...
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Media Plan Calendar & Budget

Media Plan Calendar & Budget – Use this tool to provide a high-level advertising calendar & budget. Each monthly calendar tab provides...
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Creative Strategy Survey Tool

Creative Strategy Survey Tool – Use this tool to communicate with your in-house or creative agency partners. Questions are focused around: project...
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Media Coverage Analysis Tool

Media Coverage Analysis Tool – Use this tool to track your media placements and ad value equivalency in relation to your top 3 competitors.
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