eWorkshop: The State of Artificial Intelligence Webinar

Resource Overview

Artificial Intelligence (AI) is getting a lot of attention in marketing circles and for good reason; it promises to transform marketing. Join us as we share insights from our recent research study on AI and provide practical advice about how to better utilize emerging technology.

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eWorkshop Description

85% of marketers using Artificial Intelligence believe it will drive double-digit revenue growth within two years. 

Artificial Intelligence (AI) is getting a lot of attention in marketing circles and for good reason; it promises to transform marketing.

Using a survey to collect data, participants in B2B organizations with $25 million or more in annual revenues shared their views and experience with AI for marketing and sales.

Join Peter Isaacson, CMO at Demandbase, and Nate Skinner, VP of Marketing at Salesforce Pardot, and John Follett, Co-Founder at Demand Metric, as they share insights from our recent research study on AI and provide practical advice about how to better utilize emerging technology.

In this webinar, you will learn:

  • Why there is so much hype about AI in B2B Marketing
  • How high-performing teams are already leveraging AI
  • The potential impact of AI on revenue
  • Key findings from our recent research study