Lead Scoring Model

Jesse Hopps

How to Successfully Obtain Sales Qualified Leads

In the third installment of "How to Prioritize Leads" by Software Advice, Partner and Founder of BlueBird Strategies, Mac McConnell, focuses on how to build a lead scoring model.  McConnell also answers important questions in lead generation that could potentially make or break your efforts.

To learn how McConnell builds a lead scoring model, watch the short video below:

How We Can Help

To help build your lead scoring model, consider utilizing these tools and templates:

Lead and Customer Acquisition Model

Lead Nurturing Guide

Lead Scoring Guide

Lead Scoring Template

Qualified Lead Definition Tool

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