The Conversation Prism

October 18, 2010

The Art of Listening, Learning & Sharing

We recently came across a very cool Infographic that was created by Brian Solis and Jesse Thomas. It’s called “The Conversation Prism” and if you haven’t already seen it – it’s definitely worth a look!

This visual representation effectively accomplishes the task of sorting through and categorizing an extensive range of online applications. We encourage you to use “The Conversation Prism” in conjunction with our Top Social Media Sites Database. Otherwise, visit our Social Marketing Resource Center @ for other great tools & templates.

To learn more, click on the image below or visit Brian Solis on the web @

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{ 2 comments… read them below or add one }

1 Marlys March 22, 2013 at 2:19 pm

I am new to building websites and I was wondering if having your website title related to your content
really that vital? I notice your title, “The Conversation Prism | Demand Metric Blog ”
does appear to be spot on with what your website is about yet, I prefer to keep
my title less content descriptive and based more around site branding.

Would you think this is a good idea or bad idea? Any help
would be greatly appreciated.

2 Jerry Rackley March 25, 2013 at 9:06 pm

You ask a great question. There are two ways to look at this. The first is from an SEO perspective – what helps you the most when it comes to improving search ranking? If you’re building websites, I’m sure you already know how critical this is. The other consideration is more practical – how easy is it for someone who doesn’t know what your site is about to figure that out? I think the title should give a reader a strong indication of what they’re going to get from your site. This recommendation is website specific, it’s just a good practice for marketing and branding. Have a name, title or brand that helps you, makes it easier for your target audience to connect with you, not harder. Sometimes, you just have to conduct an informal focus group and ask a few people what they think.

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