Use this tool to assess the alignment between your Sales and Marketing functions.
Sales & Marketing Alignment Tool
Resource Overview
Related Resources
Your Problem
You need to assess the alignment between your Sales and Marketing functions.
Our Solution
We created the Sales & Marketing Alignment Tool can be used to identify gaps in alignment between the sales and marketing departments. This prescriptive self-assessment tool assesses the following alignment areas: organizational relationships, metrics & value-measurement, lead generation & pipeline management, culture, systems & technology, messaging & materials.
Key Benefits
- assesses relationship between sales & marketing
- identifies gaps between the 2 departments
- offers recommendations for relationship improvement
- easy-to-use Excel format
- save time on formatting