10 Ways Marketing Can Drive Efficiencies for Sales

John Follett

2015 SESummit - Act-On Software

Did you know that 45% of your website visitors will purchase from either you or your competition in the next 12 months? And of those buyers 75% will purchase form the first salesperson who contacts them? Marketing automation can help you be on the right side of these numbers because it gives sales team’s new and expansive visibility into the buyer’s journey.

Join industry expert Janelle Johnson, Senior Director of Demand Generation of Act-On Software, as she shows the benefits of using marketing automation to help sales improve efficiency, and achieve higher close rates. In this webinar you will learn:

  • Tips for determining your hottest prospects
  • How to effectively engage your prospects and eliminate cold calling
  • The steps to achieve alignment with Marketing and Sales
  • How to shorten your sales cycle and close more deals

This presentation will be happening at 1:00 PM EDT on September 29th at our Sales Enablement Virtual Summit. We hope to see you there!